While navigating cross-cultural communication can be a challenge, approaching cultural differences with sensitivity, openness, and curiosity can help to put everyone at ease.
Take the best possible care of yourself, your employees, your suppliers and your customers, and your future will be bright, prosperous and happy. Most countries have an upper, middle and lower class, but the numbers of people in these classes can be significantly different from country to country.
Have the right infrastructure. But you also might need a local person's perspective to understand how the culture and even taste could affect the market for some consumer goods and services outside the U. If you have your money tied up in a foreign currency and economic events fall just right, your company could stand to lose millions.
Researchers should also consider the human-rights conduct of any potential market.
Handshake practices, expected dress standards and acceptable physical distance during conversation require sensitivity to avoid misunderstandings. These types of financial realities will greatly impact your marketing strategy.
Factor Make personal contact with your new targets, armed with culture-specific information and courtesies, professionalism and consistency. Tell us in the comments below. Translation Services No challenge to your global expansion strategy is quite as daunting as language barriers.
Each country has distinguishing national and regional cultural characteristics. Have you decided which business decisions can be made on a local level and which need to be made centrally?